Lacoste x Minecraft

Lacoste x Minecraft is about building bridges between two worlds. An invitation to play, around a common philosophy, the starting point of this collaboration: that of mutual aid to build a better world.

This collaboration is an exploration in the virtual as well as in the real. Adventurous, brilliant and with fairplay, all styles of players can now wear a custom-made uniform. A collection that focuses on the uniqueness of each, to better celebrate it.

For more than a decade, gaming enthusiasts of all ages have been immersed in the multicolored landscape maps of Minecraft. Today, this singular universe is immersed in a Lacoste collection that has nothing virtual about it: a 360° wardrobe for men, women and children, where the ready-to-wear and accessories are adorned with the pixelated graphics of Minecraft.

The result of this collaboration is a collection of new essentials designed for Spring/Summer 2022 to express your own style – in the real or the virtual world.